What is Wellframe?
Wellframe is a boston-based company that provides digital healthcare management solutions through a member-facing mobile app, a staff-facing dashboard, and internal tools. I spent 6 months at this company as a Product Designer during my second co-op at Northeastern from January 2023 to June 2023.
Case study overview
Wellframe is adding a profile page for members in the mobile app and it will live as a tab in the navigation bar. This means removing one of the existing tabs. The reminder tab where members were able to add and edit reminders and view their reminder list will be removed—so now those functionalities need a new place to live. How can we introduce the profile feature and make reminder functionality understandable and usable?
So where will reminders go?
Let’s take a look at where it would and would not make sense for Reminder functionality to go within the navigable app features. It would make the least sense to add them in the Progress, Chat, and Resources tab pertaining toward the relevance and content flexibility for each feature.
Because the Checklist is relevant in content to the Reminders, and the Profile is new and has flexibility when it comes to its content, they are the best two candidates to be the home of the Reminders.
Dig-in Pages
In iterations #2 and #3, I introduce the idea of clicking in to view Reminders. This task flow is already pre-existing from designs I made when re-designing the UI for the old Reminder tab. Because it consisted of a list of Regular Reminders and Medication Reminders with the ability to edit and add, all of the functionality is there!
You might be thinking...
...why not have reminder functionality live both in the Checklist and the Profile (see Iteration #5 below)?. Sure, this is a fool proof way for users to be able to set and manage reminders—but let me remind you that this is not a reminder product. By having the reminder list in two separate locations with different UI, there exists a duplicated affordance which could lead to lack of understanding toward the product. When changing the architecture of an app that users use daily, one of the main priorities is the users’ familiarity.
The sweet spot
Because users are used to a tab dedicated to Reminders, not allowing any action on the checklist, which is the only other place they know of Reminders, is a pain point. So, bringing an “Add Reminder” CTA on the checklist within the original unsegmented checklist, in addition to moving the main Reminder functionality to the new Profile page where they are bound to curiously explore anyway, is the sweet spot.
